Category: Partnership Marketing
London Eye announces headline sponsorship with lastminute.com
The world-famous London attraction will launch brand new sponsorship with IPM Member, lastminute.com, from February 2020. The UK’s most popular paid-for attraction,...
2,000 users sign up to Whistl Leafletdrop tool
Whistl Doordrop Media, the market leader in audience targeting and leaflet services, has reported that 2,000 SME’s have signed up to, Leafletdrop their on-line leaflet...
Instagram launches anti-bullying week campaign with Cybersmile
Instagram today launches its ‘Banter or Bullying?’ campaign with anti-cyberbullying charity Cybersmile, to mark the start of Anti-Bullying Week (11th-15th...
Mountain Dew teams up with Call of Duty for on-pack promotion
Mountain Dew® has teamed up with Call of Duty® game series to give UK gamers and Mountain Dew fansDouble Experience Points (XP) for the highly anticipated release of...
Walkers to launch Christmas campaign with Mariah Carey
This Christmas, Walkers is launching its festive on-pack promotion and marketing campaign, with global superstar Mariah Carey. The promotion will run across the...
Argos to launch ‘Arghost’ experience in partnership with Lego
This Halloween, Argos will revamp it’s Tottenham Court Road Store for an immersive ghost hunt experience. Delivered by Hyperactive and PR agency, Hope &...
Glamour launches beauty festival in partnership with Boots
Today, GLAMOUR announces the GLAMOUR Beauty Festival in Manchester in partnership with headline sponsor, Boots UK. The upcoming GLAMOUR Beauty Festival which is making...
Samsung announce unique event collaboration with Twitter
A new live event series, hosted by Alex Zane went live last week celebrating the world of Twitter threads and conversations. Samsung KX presents: Thread Talks is a...
WWF and Sodexo serve up students’ favourite foods with a planet-friendly twist
Global services company Sodexo and WWF have collaborated to raise awareness of the impact of food choice to university campuses across the UK, with the launch of...
Energizer helps make Christmas last longer in multi-market promotion
Energizer are helping make the spirit of Christmas last even longer by teaming up with Photobox, a market leader in personalised gifts. Rolling out in major retailers...
