Tag: news, opinion
Top tips on writing a great Promotional Brief
Have you ever struggled to create a clear and concise brief for your supplier? Never knowing what information you need to provide, whether it’s too little or too much...
IMMERSIVE COMMUNICATION STUDIO, CASSETTE, LAUNCHES VIRTUAL EVENT PLATFORM
Cassette has launched an innovative platform to recreate experiences found in the real world, offering customers and brands a familiar setting to connect, learn and...
Half Term takes on a different look this year
We are well and truly into lockdown (albeit with perhaps some end now in sight), the sunny weather has arrived and seems to be here for the short term at least. I can...
The consumer road map to recovery slowly becomes clearer
As the weeks slip by, the consumer road map to recovery slowly becomes clearer. More and more businesses are opening on a weekly basis and into July, we already know...
National BBQ Week launching with Barbi for Britain
National BBQ Week, one of the year’s most loved marketing awareness weeks, is back for its 24th year with a change in focus, launching BARBI for BRITAIN to raise...
THE RETURN OF ALL ACCESS WITH JACK
Building on the success of last year’s ‘All Access with Jack’ campaign, we’re back this year with an even bigger and better on-pack promotion, offering shoppers...
The IPM is partnering with leading training consultancy
The IPM is partnering with leading training consultancy Upping Your Elvis over this testing period, to introduce to our members a series of exclusive short films...
VeryMe Rewards from Vodafone host Virtual Great UK Quiz
Much of the UK are missing the traditional weekly pub quiz right now, but VeryMe Rewards from Vodafone is bringing it to you. For one week only customers have the chance...
Gamification x Promotions
It’s 10 pm at night, and I glance up from my tablet, look outside and it’s dark. Have I really been playing candy crush for 3 hours straight? The constant voice in...
A Time Between Two Worlds
Justine Clement, Founder & CEO at The Life Adventure & The Happy Prize Company explores what’s going on behind the scenes in the world of travel prizes. As...
