Tag: brand activation, content marketing, digital, HeyHuman, news, promotional marketing, slimfast, social campaign
SlimFast UK teams up with HeyHuman to launch Kelly Brook ‘Works for Me’ campaigns
Jan 02, 2020
Behavioural communications agency HeyHuman is launching two new campaigns fronted by Kelly Brook to promote SlimFast UK’s range of meal replacement shakes, bars and...
Topgolf tees up the UK to ‘Go out swinging’ in 2020
Dec 19, 2019
Topgolf has created three social films to show that its all-inclusive entertainment venues are a regular ‘to do’ for all social groups. Twelve Agency has created a...
Savvy delivers the goods with first augmented reality game for a convenience retailer
Dec 18, 2019
Leading retail and shopper marketing agency, Savvy, have created and executed the first augmented reality (AR) game for a convenience retailer. The AR Christmas Elf...
Whole Earth proudly announces Team GB 2020 partnership
Dec 11, 2019
Whole Earth has announced it will be an official supporter of Team GB in the run up to the Tokyo 2020 Olympic Games, as it aims to boost awareness of the brand’s...
Why not wish for some campaign longevity this Christmas?
Dec 10, 2019
Molly Harrison, Account Executive at Black Tomato in the Promotions Team, explores campaign loyalty and long-term success over the festive period. Christmas is...
The permissibility of pleasure: How less is becoming more
Dec 05, 2019
Callum Saunders, Head of Planning at ZEAL Creative, shares how brands must cater their products and services to the shopper demand of permissible pleasure. The world of...
Travel trends driving sales promotion in 2020
Dec 03, 2019
Niki Pembroke, Head of Travel solutions at Inspire, reflects on recent travel incentives trends used in sales promotion. Travel inspires sales Whether for Marketing,...
Beano unveils new festively bonkers London Christmas window display
Dec 02, 2019
Beano has continued its rubber chicken Christmas tradition with a brand new window display, unveiled today at their Fleet Street office. This morning passers-by were...
KLOOK partner with Sony Entertainment to encourage fans to enter Jumanji and win
Dec 02, 2019
KLOOK, announces a global partnership with Sony Entertainment in conjunction with the release of Jumanji: The Next Level; encouraging users to engage with the platform,...
Record shopper involvement in Black Friday, but challenging Christmas expected for many retailers
Nov 29, 2019
New research investigating UK household shoppers’ plans for Black Friday and Christmas 2019 has been launched today by leading retail and shopper marketing agency,...